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Confused by SEO and want to understand what it is, and how it really affects your website?

Understand the fundamentals of SEO, how Google works, and what actions you take on your website right now to boost your SEO.

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Is SEO a term that’s been confusing you?

It sounds like a lot of back-end settings and other confusing things you just can’t wrap your head around. No one’s sat down and really told you what it’s all about in a way that makes sense to you.

You continue looking for plug-in’s, SEO specialists who can improve your ranking, and any other way of boosting your SEO you can think of.

But now you’re tired, you’re overwhelmed, and you still don’t really know what SEO is or what you should be adding to your website to help it get recognized by Google.


So who are we, and how are we going to help you understand SEO better?


We’re Daphne and Lucy; the founders and facilitators here at Design Build Grow.

We’re small business owners who have been working directly with other small business owners and entrepreneurs for the past 3 years. And, we’re just like you: learning, looking for ways to do things differently and discovering (every damn day) more and more about ourselves and our business.

We had been confused about SEO ourselves and had no idea what to do, how to make progress or really, what SEO is.

And that’s when we hired Amalia. We knew we needed the advice and support of an expert - someone we could trust to be real with us, not to sell to us, and to break down the information we needed into language we could understand.

This course is the direct result of our work with Amalia. We were so impressed by her and felt so supported that we knew more people needed her help!


Amalia spoke for us at a few in-person events and workshops, and this course what she created for us for those events. Now you can access the information that she created for our workshop attendees, without having to hire an expert!


Meet Amalia Biro, our resident digital marketing expert (and friend!)

In her own words:

“I’m Amalia Biro, a digital media strategist and consultant who works with businesses to make the pieces of their marketing fit together. I am an experienced team leader at a Vancouver based digital marketing agency.

This course (and all the other SEO courses you’ll find here at DBG!) has been designed for the small business owner who no real idea how to use SEO within their website. You have the determination and drive to make sh*t happen but are feeling stuck in executing ideas without the knowledge or understanding of SEO.

Once you’ve learnt what SEO is and have started optimizing your website you will be well on your way to harnessing the power SEO can give your business!”



A mini-course that will get you clear on what SEO is, how Google works and the actions you can be taking to improve your website.


Stop feeling overwhelmed by SEO and STARTING TAKING ACTION

In this mini-course, you’ll be taken through 5 lessons that will teach you the basics of SEO and get you ready to take quick action on your website that will have lasting effects on your business. Your knowledge is what will keep your business growing and we’re here to help with that!

Over 5 lessons you’ll learn:



Hear, in easy to understand language, what SEO is, how it works, and why it’s important for your website and business. No more confusing jargon, this is just like having an expert friend in your inbox helping it all make sense for you!



There are a ton of things you can (and should) be doing, no expert required! Learn the 5 things you can get to work on straight away and how best to implement or use them. Once you understand SEO you’ll feel confident and able to get straight to work.



Adding Google Analytics to your website can feel confusing, but we’re going to explain how it works and point you in the right direction so you can find the step-by-step guides you need for your website platform of choice.



These days SEO is really controlled by Google. It’s the search engine we all tend to use and therefore it’s important to understand how Google judges and ranks websites. Lesson 2 breaks down the key factors Google is looking for on your website.



Sometimes you do need a pro to help you - Lesson 4 covers the things you should be looking for in an SEO provider. Unfortunately there are a lot of spammers and fakes out there and we want to help you avoid them!


PLUS: Once you’ve taken this mini course you’ll be ready for our intermediate SEO courses - choose from SEO for blogging and SEO for Squarespace to continue working on your website and SEO!


What Rosanna says about this course:

"Taking the time to understand SEO is something I’ve always put on the back-burner and, for the most part, it’s because looking for answers on Google is such an information overload. This mini course changed all that. Not only did it cut through all the noise and get straight to the point, it talked about complicated ideas in simple ways and provided quick, actionable strategies that I could undertake myself to improve my SEO. This course is a definite win for anyone with a small business!

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You might have some questions about our SEO mini course, so let’s get to answering them!


I think I already know what SEO is, should I take this course?

Yes! Unless you’ve worked directly with an expert or SEO provider who has explained what SEO is to you, you might still be confused and unsure. If that’s the case, this course is perfect for you. Written in partnership with our friend and SEO expert Amalia Biro, this courses comes straight from the proverbial horse’s mouth and was designed to make SEO easy to understand. In other words, she’s done the research and testing for SEO and and is ready to share her knowledge with you.If you don’t feel confident with what SEO is, you should take this course!

Wait a minute, this is a mini-course? What does that mean?

We define our mini-courses by the amount of time it’ll take you to get through it. Our larger, full courses, are the type of course you’ll need to follow for 1-6 months. The mini-courses however could be completed in as little as 1 week! These courses are designed for you to read and get straight to action - using the course as a reference and a reminder from there to help you stay on track with your new education.

Why can’t I just Google the answer to these questions?

Have you done that already? Are you still confused? Yep, we were too! That was until we started working with Amalia Biro, a local digital marketing expert who we hired to help with the SEO of our business. At the time, we weren’t sure what SEO really was and she has taught us so many things! In fact Amalia spoke at 2 of our in-person events in Vancouver, and we’ve used her teachings from those events to create these courses for you. So yes, you could Google a lot of the answers to these topics, but is there anything better than getting hands-on expert help in a language you can actually understand all in one place?

What if I’m not finding what I’m looking for? Do you offer refunds or returns?

Unfortunately, no. Because we provide all the information immediately following purchase, the course content cannot be returned. But, we’ve got a feeling you won’t want that refund once you’ve received all the emails and have upped your SEO knowledge! If you do have a complaints or concerns, please email Rosanna at and she’ll be happy to discuss the options further with you.


Not sure if this course is for you?

We think everyone can stand to improve their SEO knowledge but it’s definitely for you if:

  • You’re confused about what SEO really is and want to start taking action quickly.

  • You’ve been Googling your heart out and not getting answers that make sense to you.

  • You’re ready to start doing the work and growing your website!

  • You’re tired of asking questions and still not being clear on how SEO relates to your business.

  • You want to get quick, actionable advice sent to you so you can be done with this already!

If you’ve been thinking “Oh my god, yes, that’s me!” then it’s time you get clear on what SEO is and make confident moves with your website and business.


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Buy the SEO mini course now.




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